December 7, 2015October 9, 2016Audience Development, Blog, SEO Google's Rank Brain Algorithm Artificial intelligence and machine learning have become buzz words as of late. Google has been one of the biggest advocates of AI […]
November 5, 2015October 9, 2016Audience Development, Blog, Digital Advertising, Social Media 7 Different Types of Social Media Managers – Which One Are You? At Apex we work with a lot of different social media projects. Whether it’s an individual influencer or a major corporate franchise […]
October 29, 2015October 9, 2016Audience Development, Blog, Design & Development, Digital Advertising, Display, E-Commerce, Infographics, Native, PPC, SEO, Social Media The Modern Buying Funnel Our Marketing Dept. recently put together this graphic detailing the modern buying funnel.
October 21, 2015October 9, 2016Audience Development, Blog, Digital Advertising, E-Commerce, SEO 5 Simple Things Anyone Can Do to Improve SEO SEO is becoming increasingly important for businesses. It’s also not really complicated. Modern SEO is really making sure your site is technically […]
October 14, 2015September 24, 2018Audience Development, Blog, Digital Advertising, Social Media 5 Platforms Brands Should Be Using For Social Media Advertising Social media itself was something of a novelty when it first became mainstream via MySpace. That is rapidly changing though. These days […]
October 13, 2015October 9, 2016Audience Development, Blog, E-Commerce, Social Media Facebook Adds Ecommerce Functionality To anyone who works regularly with Facebook, this is probably not news. To everyone else, it is. Facebook is making a move […]
October 12, 2015October 9, 2016Audience Development, Blog, Digital Advertising, Display, PPC Fraudulent Traffic in Digital Advertising – The End is Here If you’ve ever had a website you’ve no doubt seen people buying & selling traffic – or even done it yourself. There’s […]
October 6, 2015October 9, 2016Blog, Digital Advertising, E-Commerce, Social Media 10 Ways to Drive Retail Sales From the Internet We work with a lot of ecommerce brands. In fact, I would say a majority of the business we’ve had as clients over […]
September 28, 2015October 9, 2016Audience Development, Blog, Digital Advertising, Display Let's Talk About Ad Blockers… There’s a lot of talk lately about ad blockers, especially in advertising industry circles. Ad blockers have always been around but seeing […]
September 24, 2015October 9, 2016Blog, Design & Development, E-Commerce, Magento, WordPress What Are the Best E-Commerce Platforms? Choose Wisely… A lot of brick and mortar businesses are just now beginning to take the internet seriously as a source of revenue. For […]