Snapchat Dominates SXSW Without a Presence and 6 Other Marketing Stats
Posted onAccording to AdWeek: The ephemeral app didn’t throw a South by Southwest Interactive party, hire a popular band or even give away cool gadgets—it didn’t have a branded presence at the Austin, Texas, festival. Instead, it was a topic of conversation on nearly every marketing panel and was constantly used by attendees to document their […]